I believe in making the best work, and being the best to work with
I design experiences with a passion and focus on improving the lives of the people around me. I'm constantly learning and perfecting my skills, and I always enjoy meeting intelligent and talented people. I particularly enjoy engaging with those who are driven to do what they believe in and aren’t afraid to share their ideas — for which I help turn into tangible results.
As UI/UX Designer with over 10+ years of experience, I have a formal BFA in design from Michigan State University. Growing up in my family's graphic design company I learned the business inside-and-out, and most importantly, the value of hard work. I have continued to sharpen my knowledge by always working to stay current in my field, attending conferences, reading articles and books, and most crucially, learning from my experiences, both in life and work.
I strive to help ambitious people identify, explore and respond to new opportunities by building digital solutions that stand the test of time. Alongside my clients, I uncover problems and solve them — and I love doing it.
use proven UX methodologies to build amazing software that people love to use. Whether you're looking to increase engagement, drive adoption, reduce calls to the help center, or creating something from scratch, my experience-driven approach produces innovative and inclusive solutions that are accessible and open to all.
The driving force behind my approach is consideration for the user’s holistic experience. By looking more broadly, I design solutions that improve the UX as well as business metrics to produce incredibly effective results. It’s not enough to make something look good — it needs to take into account user's needs, multiple touchpoints, a client's goals and technological constraints. As a creative problem-solver, I lead with that vision and follow through from design to launch.
I take business, cultural & social aspects, and user needs into consideration during my design process. I design journeys and not just screens.
Aesthetic appeal and usability are critical for design. I believe good design should delight users while remaining invisible.
I am obsessed with constant research and iterations. UX Design is a never-ending pursuit of the best solutions for user problems.
By obtaining valuable insights from users, I help clients find viable business opportunities and make the right experience decisions.
I understand the perfect user interface should look good and work even better. I create bolder, more effective, digital experiences that aim to have an impact on a global scale.
There’s no style over substance here. I bring together form and function to create something that looks good and performs brilliantly. Simple.
And neither do I. I’m not bound to any time zones or tied to a desk. The project dictates where I need to be and who I need to collaborate with. Essentially, I always go the extra mile.
I take on a limited number of projects at one time. This quality control means I can give each one exactly what it needs – focus and time.
Ideas are far from linear. As designer and architect, I can spearhead, support or polish your project or product at any stage it needs.
Simple, minimal and effective. This is my mantra and method. Clean experiences, fuss-free interfaces and expert execution. Design as it should be.